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  • October 2025
    Vol. 1 No. 01 (2025)

    This inaugural issue of the Prime Journal of Economics and Business (PJEB), Volume 1 Number 1 (October 2025), presents five scholarly articles covering a wide range of topics in economics, management, accounting, and public sector governance.

    The articles discuss:

    • Public fund management and accountability practices in the Philippines,

    • Consumer ethnocentrism and cultural sensitivity in purchasing decisions,

    • Religiosity and consumer animosity as determinants of boycott motivation,

    • The influence of financial and digital literacy on Generation Z financial behavior, and

    • The role of village financial accounting in strengthening accountability of fund management.

    This edition marks the beginning of PJEB’s commitment to disseminating high-quality research and fostering academic dialogue across disciplines.